This is what happens when you run afoul lessons in my recent book “The 100-Year Toaster.“ Companies make decisions as they mature to increasingly benefit executives and shareholders while the original Customers get screwed. I could insert a book-length treatise on this cyclical aspect of the SDLC, but you wouldn’t read it, so where is the gain?
Much of the time, things roll along for several iterations of corporate-centered decision-making, but in the end, the will of the Customers will prevail. Their needs will be met. Or, they will move on. Microsoft is at such a “soft knee” of future right now.
This is a tale involving the guts of computer programming. And how demanding a particular piece of physical hardware (TPM) will likely – over time – merely speed up the process of proprietary operating system declines.
If it evolves (as we expect) it will be driving more transitions to Linux and OpenSource. Still, at its core, it’s because the implicit 100-Year Toaster rule (that you don’t screw the people who put you on the map) was first deprecated and then taken out back for a smoke at the wall.
A few headlines and sizing up the Chinese A.I. stock market jitters – along with the U.S. Fed decision this afternoon in our ChartPack, too. 24-charts for you this morning.
Between which, we will be noodling whether “giving MSFT more time before reformatting our stack of i7 non-TPM Win10 machines to Linux” is merely Fool’s Hope.
Mouse click speeds and my number of typo’s per minute couldn’t give a rip, one way or the other. Which is a terrible Big Truth for marketers to face…
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